By Katja Perthel – Yes indeed, Cannes is the Mecca of the beautiful and the rich. Here you will find everything that has rank and name – all high-end brands, expensive hotels, fine restaurants everything is very concentrated here in this small town of the Cote d‘Azur.
But during the International Festival of Creativity Lions Cannes, a new component is added: Creativity. From all over the world, the creative minds come to the beautiful metropolis on the Côte d’Azur. In addition to the numerous talks and discussions in the Palais de Congrés, there are various sessions, in hotels or in the small cabanas right on the beach. Especially one location is very impressive for me: at the upscale hotel Martinez, the Girls’ Lounge @Cannes Lions booked the entire penthouse to hold lectures / talks and more. also to hold gender issues.
The list of sponsors reads like who’s who of the global economy like Google, SAP, HP, Unilever, UBS and many more. In this very exclusive location also critical issues are tackled. Impressive the list of speakers who honestly and authentically report from their business experience.
To name some of the very interesting talks „This is about Women Rising: How to Break Through in Male-Dominated Industries“ or „Yes we Cannes! Supporting Female Leaders in Media and Advertising“. Well-known speakers such as Michelle Wirth, Head of Industry, Automotive, Quantcast – Meredith Kopit Levien, EPP and Chief Operating Officer, The New York Times – Suzy Deering, Chief Marketing Officer, eBay – Danielle Lee, Global Head of Partner Solutions, Spotify or Shelley Zalis, CEO of The Female Quotient.
Shelley Zalis is the founder of Girls’ Lounge, a meeting place at international locations to connect business women. Shelley was the first female CEO in the industry top 25, helping to integrate female values in the workplace and sees herself as a mentor and role model for women and men in the business world.
Well, beautiful – YES, rich – YES but also inspirational and sustainable. Luxury serves here to bring together the best of the best at a table or in a penthouse and to encourage women who want to do something in this advertising world for discussion. The cliché has been confirmed but was also shown in another positive light. Influential women use their presence to do good, break up crusty business structures, and encourage other women to step up and say what they want.
The Girls’ Lounge is a destination at conferences, companies and college campuses where women connect, collaborate and activate change together. The Girls’ Lounge has become the largest community of corporate women and female entrepreneurs transforming workplace culture. There is power in the pack!